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Effective Date: August 2, 2015

This Mobile Privacy Policy describes how Barnes & Noble Education, Inc. and its subsidiaries collect, use, store and protect personal and other information that may be collected when you interact with our enterprises, including our stores, websites we operate ("BNED Websites") and our software applications ("Apps"). This Mobile Privacy Policy is optimized for viewing on mobile devices. You may read our full Privacy Policy by clicking here. In the unlikely event of a discrepancy between this mobile version and the full Privacy Policy, the full Privacy Policy will control.

We may modify or amend this Mobile Privacy Policy at any time, but you can be assured that, should it be necessary to do so, we will always do so in accordance with the BNED Privacy Principles of Clarity, Security and Integrity. We encourage you to periodically review our website for the latest information on our privacy practices.

By interacting with BNED, you are accepting the practices described in this Mobile Privacy Policy and you consent to the application of this Mobile Privacy Policy and the full Privacy Policy to the collection, storage, use and disclosure of all your personal and other information as described.

1. What is the personal information that we collect?

We may collect the following information, depending on how you choose to interact with us:

2. Why do we collect personal information?

We collect your personal information in an effort to provide you with a superior customer experience and, as necessary, to administer our business. Your personal information also allows us to communicate with you about special offers, promotions, and other marketing programs and news that may be of interest to you.

3. How do we collect your personal information?

There are a number of circumstances in which you may need to provide us with your personal information. The most common of these include:

Learn more

There are also circumstances in which we automatically receive and collect information from you. The most common sources of this information include:

Learn more

4. How do we use personal information?

BNED uses your personal information across our enterprise to provide you with a superior customer experience and, as necessary, to administer our businesses. For example, we use your personal information to:

5. With whom do we share personal information?

BNED may share your personal information with:

Learn more

6. How do we secure personal information?

We take significant and appropriate security measures, including physical, technological and procedural measures, to help to safeguard your personal information and to prevent unauthorized access and disclosure. In addition, we use industry-standard technology, such as Secure Sockets Layer (SSL) encryption technology in the transmission of certain sensitive personal information, designed to prevent unauthorized persons from gaining access to your personal information, and, as technology develops, we intend to take additional measures to improve security.

We want you to feel confident whenever you visit us in our stores, on the BNED Websites, or use BNED Apps. While we are focused on the security of your personal information and follow strict standards, processes and procedures that are designed to protect your personal information, you must remember that the Internet is a global communications vehicle open to threats, viruses and intrusions from others and so we cannot promise, and you should not expect, that we will be able to protect your personal information at all times and in all circumstances.

7. How do we respect your choices about your personal information?

You may choose to opt out from receiving marketing and promotional communications from BNED at any time by clicking on the opt out link provided at the bottom of each marketing email and following the instructions. Please be aware that even if you opt out of receiving promotional communications, you may continue to receive emails and notifications relating to order confirmations and/or other business-related communications.

8. Whom do I contact if I have questions or concerns?

If you have any questions about this Privacy Policy, please contact us at privacy@bncollege.com or call customer service at 1-908-991-2629.

9. What other information about Barnes & Noble's Privacy Policy would I want to know?

Learn more

Terms of Use

Any dispute between you and us regarding the privacy of your personal information is subject to this Privacy Policy and the terms of use or terms of service applicable to our product or service you use, including limitation on damages, resolution of disputes, and application of the law of the State of New York.

Contact Information

The address for BNED is 120 Mountainview Blvd., Basking Ridge, NJ 07920.

Learn More about Our Privacy Practices

3a. How do we secure personal information?

Making a purchase or placing an order
When you make a purchase, rental or place an order in our stores, place an order online or purchase or rent digital books, textbooks, periodicals, and other digital content ("Digital Content"), you may need to submit personal information to us.

Creating an account
In order to use certain Apps and features of BNED Websites, or to purchase or access Digital Content, you may be required to create a password-protected user account and provide us with personal information when you do so.

Using BNED Websites and Apps
BNED Websites and Apps may provide you with the ability to enter (either directly, or by authorizing BNED to access the information from a third party such as a social networking site or application) certain information such as your contacts, calendar entries or photos, or images you may submit to us to help us locate products for you.

Contacting Customer Service
When you contact customer service, we may ask you to provide, or confirm, personal information so that we can better serve you.

Entering a sweepstakes or contest
If you enter a sweepstakes or contest we offer, we may ask you to provide personal information so that we can consider your entry and, if you win, so that you may redeem your prize.

Interacting with social networking sites
Our Apps may provide you with the ability to enter (directly, or by authorizing us to download the information from a third party such as a social networking site or application) personal information such as contacts or lists of friends. These or related applications may also allow you to provide information directly to social networking sites including information about your purchases, physical location, or comments.

Signing up for promotional communications
If you sign up to receive promotional communications or notifications from us, we may ask you to provide personal information so that we can provide these to you.

3b. How do we collect your personal information automatically?

Web server logs
When you visit a BNED Website, our web servers may automatically log information that your browser sends us. For example, we may receive and collect: the name of the domain and host from which you access the Internet; the Internet Protocol (IP) address of the computer you are using; the date and time you access the BNED Website; and the Internet address of the website from which you linked directly to the BNED Website. We may also collect information regarding search queries run on the BNED Website. We use this information to monitor the usage of the BNED Websites and as necessary for our business.

Cookies
Like many online retailers, we and/or our third party providers use cookies to recognize you as you use or return to the BNED Websites. This is done so that we can personalize and enhance your browsing and shopping experience. "Cookies" are small files that are placed in your browser to collect information about your activities on a BNED Website. Cookies help us to: (1) speed navigation, keep track of items in your shopping bag and provide you with content that is tailored to you; (2) remember information you gave us so that you do not have to re-enter it; (3) determine the effectiveness of some of our and our third party partners' marketing efforts and communications; and (4) monitor the total number of visitors, pages viewed, and the total number of ads displayed.

Browsers are typically set to create cookies automatically. You can choose to have your browser notify you when cookies are being written or accessed, or you can disable cookies entirely. If you disable cookies, however, you will not be able to place items in a BNED Website shopping bag, and therefore you will not be able to place an order with us online. Also, by not using cookies, some BNED Website features and services may not function properly.

Pixel tags or clear GIFs
We may use sensing technologies that use pixel tags or clear GIFs (which are also called web beacons). These technologies allow us to determine the effectiveness of our e-mail and advertising and marketing efforts. For this purpose, we tie the pixel tags and clear GIFs to personally identifiable information. We may also collect information regarding the links within such marketing materials that you click on and purchase statistics regarding items you buy following receipt of such marketing.

Third party web analytics services
We work with third party service providers, including but not limited to IBM Coremetrics and Google Analytics, to help us better understand how you use the BNED Websites. These third party service providers will place cookies in your browser to collect information such as how you were referred to the BNED Website, how you navigate around the BNED Website, what you purchase and what traffic is driven by various marketing methods. This information will help us to better serve you and provide you with more personalized information and product offerings. We do not allow third party service providers to collect your credit card information, e-mail address or password information. These third party service providers may only use your personal information to perform services for us and may not share your personal information with anyone else, or use it for any other purpose, except on an aggregated, non-personally identifiable basis.

To learn more about the privacy practices of IBM Coremetrics, you may review its privacy policy located here. To exercise your choice with respect to their collection of information on BNED Websites, please click here.

To learn more about the privacy practices of Google, you may review its privacy policy located here. To disable the Google Analytics cookie and other third party web analytics service provider cookies, you can choose to have your browser notify you when cookies are being written to your computer or accessed, or you can disable cookies entirely.

Targeted advertising
We may partner with third party advertising networks that collect IP addresses, unique device identifiers (UDIDs), browser type, operating system, time zone, country, referring pages, and other information through the use of cookies, web server logs and pixel tags on BNED Websites, Apps, emails and on third party websites and emails. They use this information to provide you with advertisements that are customized to your particular preferences, including for companies that are not affiliated with us. You may see these advertisements on BNED Websites and third party websites and websites, and across different devices you use. We may use this process to help us manage and improve the effectiveness of our marketing efforts. If you would like to learn more about the third party advertisers that may be aware of the fact that you visit BNED Websites or use our Apps, and to understand your opt-out choices, please visit the website of the National Advertising Initiative here. Please note this does not opt you out of being served advertising. You will continue to receive generic ads.

Please understand that BNED does not control these third party cookies, and you should check the privacy policies of third party advertising networks to see whether and how it uses cookies.

Apps you use, including geolocation
When you use our Apps, we automatically collect information through the App when it is connected to the Internet. For example, we may receive and collect information concerning operating system, settings, usage, search queries, network interaction, the name of the network from which you access the Internet, the Internet Protocol (IP) address of the device you are using, unique device identifiers (UDIDs), downloads, configuration, or service information relating to any malfunction of the App. This may include information regarding your activity on such Apps, such as books or textbooks opened, date and time of use, time elapsed, page turns, bookmarks, annotations, customer reviews, and quiz or test answers.

In addition, to provide location-based services through Apps, BNED and may automatically collect real-time geographic location information or other location-based information about you and the mobile device on which the App is installed. This information may be used to provide certain device or application functionality or to offer, provide and improve products and services.

Wireless networks operated by BNED in retail stores
When you connect your computer or mobile device to wireless networks operated by BNED at store locations, we may collect information concerning your location, unique device identifiers (UDIDs), date and time of access and information regarding your interaction with the BNED enterprise through BNED Websites or Apps as permitted by this Privacy Policy.

Social networking sites
We may provide you the ability to sign into a BNED Website or App using a social networking account such as a Facebook, Twitter or Google account, or use your social networking accounts to share information from BNED Websites or Apps. In these cases, as well as when you use a BNED app on a social networking site or choose to join (or "like") a BNED page on a social networking site, the social networking site may provide us with certain information about you, including but not limited to your contacts and other "likes". Please see the privacy policy for the applicable social networking site to learn more about how these sites share your personal information.

Your college or university
If you rent or purchase textbooks or e-textbooks from us, we may also collect information about you from your college or university, including but not limited to your mailing and email addresses, class registration information and other course information. This information may be used for a number of purposes including providing our services to you and your college or university, sending postal mail and email, fulfilling orders, removing repetitive or unnecessary information from customer lists, analyzing data, providing marketing support, customer authentication, providing search results and links (including paid listings and links), providing customer service and processing credit card payments.

Business partners, contractors, and other third parties
We may collect personal information and other information about you from business partners, contractors and other third parties. This includes, but is not limited to, instances in which you affirmatively authorize third parties to provide us with information. Such information may be collected via, but not limited to, software applications that you download that otherwise allow you to interact with the BNED enterprise.

With whom do we share personal information?

Protecting the privacy and security of your personal information is a priority at BNED. BNED DOES NOT SELL OR RENT YOUR PERSONAL INFORMATION TO THIRD PARTIES.

Please note that your data may be transferred to or shared with a third party as part of a sale, merger, or acquisition of BNED or one of its affiliates (see "Sales, Mergers, and Acquisitions" below).

Analytics & Targeted Advertising
You may choose to opt out of collection of automatically collected information, including cookies, IBM Coremetrics, Google Analytics and targeted advertising, by following the instructions given in Section 3(b) above, or by using the functionality in your browser to reject cookies.

Online Community Users
BNED provides you with the ability to access, correct, change or request deletion of the personal information in your community profile(s) at any time by following the instructions below. We will respond to all access requests within 30 days. However, you cannot currently change your profile name although you may re-register and choose a new name. To review or modify your profile information, please visit the website of the BNED service with which you have registered. Please be advised that BNED may archive information it collects on its community and visitors. Additionally, by participating in the BNED online interactive community, and using BNED's various interactive offerings, including, the submission of customer reviews, you agree to receive communications from BNED, other users, and moderators related to the provision of these services.

9. What other information about BNED's Privacy Policy would I want to know?

Policies for Minors, including children under the age of 13

BNED is committed to complying with all applicable laws and regulations regarding the collection, storage and use of personal information of Minors under the age of 13, including the Children's Online Privacy Protection Act of 1998.

Our products and services are marketed for and directed towards purchase by adults or with the consent of adults. Individuals under the age of 18 ("Minors") are not permitted to use BNED Websites or Apps without the supervision of a parent or legal guardian. We do not knowingly collect or solicit personal information from children under the age of 13 or knowingly allow such persons to register for an online account or to post personal information on the BNED Websites or Apps. Should we learn that someone under the age of 13 has provided any personal information to or on any of the BNED Websites or Apps, we will remove that information as soon as possible.

If you are a parent or guardian who believes that your Minor under the age of 13 has submitted personal information or other information to us without your consent, please contact privacy@bncollege.com. Once we verify that you are the parent or legal guardian, at your request, we will promptly provide to you information regarding what, if any, personal information we have collected about your child and how it has been used or shared. We will, at your request, remove personal information about your child from its database and instruct our affiliates and third party partners to do the same.

If you are a Minor under the age of 18, you may request and obtain removal of certain content or information posted on BNED Websites and Apps by sending an email to privacy@bncollege.com with "Privacy Rights for Minors" in the subject line. Please be advised that our removal of your post(s) does not ensure complete or comprehensive removal of the content or information you have posted on BNED Websites or Apps.

Data retention policy
We will retain your information for as long as your account is active or as needed to provide you with services. We will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

Accessing your information
You have the right to ask us not to use your personal information for direct marketing purposes. You also have the right to request a copy of the personal information that we hold about you and to have any inaccuracies rectified. Please note that, as permitted by law, we may charge a nominal fee for information requests and may require you to prove your identity. Following a request, we will use reasonable efforts to supply, correct or delete personal information about you in our files. Please address written requests and questions about this to privacy@bncollege.com. We will respond to all access requests within 30 days.

Your California Privacy Rights
California Civil Code Section 1798.83 permits California residents to request a notice from us describing which categories of personal information we have shared with third parties or corporate affiliates for those third parties or corporate affiliates' direct marketing purposes within the last calendar year, and the name and address of such parties. If you are a California resident and would like a copy of this notice, please send an email to privacy@bncollege.com with "California Privacy Rights Request" in the subject line.

Do Not Track Disclosure
Certain web browsers may provide an option by which you may ask your browser to inform websites you visit that you do not wish your activities to be tracked by cookies or other persistent identifiers, commonly called "Do Not Track Signals". Although BNED Websites are currently unable to respond to Do Not Track Signals, you may opt out of tracking activities bv following the instructions in this Privacy Policy to opt out of IBM Coremetrics and behavioral advertising.

Important information about third party devices, ISPs, websites and applications

This Privacy Policy applies solely to information collected by the BNED enterprise. Whenever you click on links and banners on any BNED Website that take you to a third party website, your use of those third party websites will be subject to the third party's privacy policies, not BNED's. Additionally, please note that when using BNED Websites or Apps, third party mobile device manufacturers and internet service providers (ISPs) may collect personal information about you and your use of such third party products and services will be subject to the third party's privacy policies.

In addition, our website includes links to other websites whose privacy practices may differ from those of BNED. If you submit personal information to any of those sites, your information is governed by their privacy policies. We encourage you to carefully read the privacy policy of any website you visit.

Terms of Use
Any dispute between you and us regarding the privacy of your personal information is subject to this Privacy Policy and the terms of use or terms of service applicable to our product or service you use, including limitation on damages, resolution of disputes, and application of the law of the State of New York.

Contact Information
The address for BNED is 120 Mountainview Blvd., Basking Ridge, NJ 07920.

Released: August 2015